Dearborn, Michigan. Ford Motor Company. 1959.
Booklet, 8 1/4 x 11 inches, 12 pp including covers, with color illustrations of the Mercury automobile for 1959. Four former Buick owners are pictured, with their comments regarding jumping ship and purchasing a new Mercury. Price comparisons at rear of booklet. Dagger in the Back to GM, courtesy of Ford. Item #52420