Gonzales, Amado (illus).
San Francisco. Wind Advisory Board. 1967.
Booklet, 11 x 8 1/2 inches, published in 1967 by the Wine Advisory Board, total of 12 color images plus the color cover image. The booklet features eight "California: Wine Land of America" images by Amado Gonzales printed on heavy stock and are in as-new condition. 8 other similarly-sized California Wine-related images by other artists make up the 12 months of the calendar.. A collection of vibrant 1960s poster images celebrating California wine viticulture which would make a striking wall display. Text at the front of the booklet states: "This appointment calendar is especially designed to offer you colorful reproductions of a collection of original Wine Advisory Board paintings. They have been reduced in size to 8.5 x 11 inches from the 21 by 28-inch originals for easy framing...[An] 11 x 14-inch frame with mat and glass is recommended. Such a frame may be obtained at Woolworth Stores in many cities for about $2.00..." It should be noted that the 21 x 28 inch Gonzales posters retail at present for between $400 to $700; an order form at rear offers the full-size posters at 50¢ each, postpaid. These small versions, in the appointment calendar, are of excellent quality, clean and bright. Item #51511