Freed, Maurice (cover illus).
NY. Time. 11- 1937. Volume XVI. Number 5.
November 1937 complete issue of magazine, profusely illustrated in color and b/w, 232pp, folio, color pictorial paper wrappers as issued. Moderate toning to back cover, light crease to upper right corner on front cover; overall very good condition. Many interesting articles in this beautiful publication, plus elegant color and b/w advertisements. Articles include "The Industrial War" with photos of industry vs. labor violence, "The Southern Pacific Co", "Dallas in Wonderland" about Neiman-Marcus in Texas and "Painting Restoration". Two page color illustration by Lasslo Moholy-Nagy. Cover illustration of night time city scene by Maurice Freed. Red black and white ad for Texas, "Texas Means Business" by Pioneer Railroad of the Southwest.Founded by Henry Luce (who had, with partner Briton Hadden, founded Time magazine in 1923), Luce declared of Fortune magazine that "American business has importance - even majesty - so the magazine in which we are able to interpret it will look and feel important - even majestic." Item #30107